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Chrysler dealers are taking advantage of the 200's good fortune: Automotive News reports that Chrysler had a popular ad with its Chrysler 200 Super Bowl commercial featuring the rapper, Eminem, and dealers are doing a lot to try to take advantage of its success. Chrysler deals are trying to draw customers by printing t-shirts, sending lots of emails to customers and more. Chrysler's ad agency, Wieden + Kennedy has also stated there have been over five million views of the ad on YouTube.com.
Source: Automotive News (http://www.autonews.com/apps/pbcs.dll/article?AID=/20110214/RETAIL07/302149934/1250) 2/14/11
Chevrolet keeps putting more heat on the Ford Mustang with the Camaro: Automotive News is also reporting that Chevrolet will come out with a limited-edition Camaro every six months to keep interest in the car strong, and keep the current Camaro development evolving. It was just last week at the Chicago Auto that Chevy revealed plans to sell the new supercharged, 550 hp 2012 Camaro ZL1, and it will also be selling 500 replicas of the 2011 Indianapolis 500 Camaro Pace Car this spring (the V6 Synergy model will also probably make a comeback in the spring, as well), and possibly another 2012 Camaro based on The Transformers movie sequel may debut this summer.
Source: Automotive News (http://www.autonews.com/apps/pbcs.dll/article?AID=/20110214/RETAIL03/302149946/1156) 2/14/11
P. Scott
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